

Joe and the Transformers have managed to reinvent themselves several times and attract new audience. Thus, talks of revivals of Jem and the Holograms is stilted with recent failures that failed to attract the wide audience that used to watch the cartoon as kids.Īnd that’s too bad. All of the good stuff had been taken out to make way for reality-TV-like film about an upcoming girl band. There was no conflict with the rival Misfits. It had none of the science fiction elements such as synergy and double-identity superhero drama. The soap opera has taken over and abandoned much of the action and perilous situations that attracted boys.Īs for the 2015 film adaptation, let’s forget about it. It is more body positive, which means many of the girls, are very short, very tall, very skinny, or very round. It features gender-bending characters, and characters whose body size is not the usual figure seen in popular culture. It is part of what I call nouveau comics or what others would call woke comics.
#Jem and the holograms dvd special features series
The comic series by IDW Publishing holds no interest for me and dare I say many guys who know about the cartoon. Jem was popular and at one time, one of the most watched television series. The difference with Jem and the Holograms then, and the latest comic series by IDW is that the cartoon and its creators understood that they had to entertain boys as well as girls for the series to be a success. At the same time, several episodes did have a flair of an afterschool special with messages targeted towards young girls growing up. They were shipwreck on an island, participated in the Indy 500, had to deal with a twin princess, and of course, even had a western-themed episode. The adventures in Jem and the Holograms used all the popular tropes known in cartoons and television. Jem did this, transforming herself into a fashion superhero better than Dazzler could have hoped for. The same person is competing against another version of itself for the love of another. The love triangle between Jerrica, Jem, and boyfriend Rio copied the traditional formula established several decades earlier with the Superman, Clark Kent, and Lois Lane. Now, even boys were into music and the cartoon’s creators took solid steps to integrate Jem in that world with the music videos with credits, the outlandish sets in these clips while building on the strong ersatz superhero tropes in the series. But Jem took this further, emulating the MTV craze of the 1980s with the music video culture that was taking over the world. As all Sunbow/Hasbro productions, the sound design and original score was incredible. The dolls came with the songs on cassette tapes that unfortunately did not fit inside of Soundwave’s chest. Many episodes often featured three original songs by Jem and the Holograms, the Misfits, and the Stingers. Instead of comics which added to the classic cartoon-toy-comics trifecta, Jem had music and many of them. While Jem had comics in the 1980s, they were mostly in the United Kingdom. That was the only way that girls, the alleged target of the cartoon and the toys, could watch the show. The remote control belonged to the boys so for them to watch Jem and the Hologram, the series had to be appealing. Jem was special because it applied the golden rule of 1980s cartoons, strictly. Out of Big Foot and the Muscle Machines, Inhumaoids, Robotix, Jem was the most popular and awarded its own series a year later. Hasbro mandated long-time television writer Christie Marx to develop Jem and the Holograms to as a new series part of a four-series feature introducing new Hasbro-led cartoon properties.

This aspect of Jem is an important one to explain why it was so popular with boys, while its toys were meant for girls and competing in the same space as Barbie dolls.

Jem went through many iterations starting as a superhero super team that was also a boy band in their alter ego identity. Joe a Real American Hero and The Transformers, Jem and the Holograms dominated the 1980s cultural market for kids and teens. Jem and the Holograms is a classic 1980s toy/cartoon (and to a limited extent comics) property developed by Hasbro, Marvel Production, and Sunbow. Can Jem beat the Misfits and Raymond on the music charts? They compete against Raymond’s Misfits, a rival girl band. Jerrica creates Jem as an imaginary stage name that allows her to transform into Jem, the lead signer of the Holograms. Along with her sister, Kimber and two other foster sisters, Ana and Shana, Jem takes on her father’s evil former business partner Eric Raymond who has taken over the girls’ inheritance, the Starlight recording company. Jem is Jerrica Benton, a recent orphan whose father left her with incredible technology allowing her to project holograms from earrings.
